UNITED WAY ROMÂNIA
Radu Florescu is currently CEO of Cheil|Centrade, regional communication hub for Cheil Worldwide, coordinating 11 markets in South East Europe.
For 30 years, Radu has worked with leading multinationals and Fortune 500 companies operating in emerging markets, including EU-funded programs.
Other positions include founding member of IAA Romania, co-founder UAPR (Romanian Association of Advertising Agencies, EACA European Board Member, member of the Board of Electrica SA.
In addition to his business interests, Radu is active with leading NGOs: AIESEC Romania, Junior Achievement Romania, OvidiuRo, Principesa Margareta Foundation, ASEBUSS MBA program, Hospice of Hope, United Way Romania.
Radu has a Bachelor of Science, Marketing & Finance from Boston College (1983) and speaks fluent English, French and Romanian.
“No one becomes poor by giving and that is why it is imperative that we give back to the community in which we live in. United Way provides an unique opportunity to improve people’s lives one day at time.”